How to tell if LinkedIn is Right for You

LinkedIn is one of the biggest and best professional networking websites. It gives immense opportunities to people worldwide to network, recruit and connect professionally. In this course you will see how to create and optimize your profile, create posts and build your brand, and attract followers to your page and profile. Learn how to use LinkedIn to help accomplish your sales, branding, lead-gen, and recruiting goals. Join expert Brian Mawdsley as he explores LinkedIn’s many professional uses. He shows how to create your page so that it works for you and attracts the business you are after. As well as the best strategy is to get noticed.

Topics inlude:

  • Understanding the "how and why" of creating a killer profile
  • Knowing and finding your audience
  • Using the Who’s Viewed Your Profile and You Recently Visited tools
  • Tagging and sharing content
  • Creating a message campaign
  • Building a dynamic company page
  • Creating engaging updates
  • Marketing your LinkedIn page
  • Recruiting with LinkedIn
"I went through the LinkedIn for business training that Brian offered. The training was relevant and very insightful, Brian has an excellent understanding of the platform and was able to answer all our questions with ease. The training has had a direct impact on the effectiveness of my use of LinkedIn to the point where I have generated new business with the skills taught during the LinkedIn workshop. If you are in business I would seriously recommend that you invest in this training with Brian, The InsideMan.
George King---International Property Investment Specialist with IP Global Ltd

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Who should attend?

Are you an intern managing the social media for an SME or corporate? Are you an entrepreneur managing the social media for your own growing business? Are you a CEO that needs to be exposed to the inner workings of social media marketing and how it can lead to high conversions and sales for your brand or business?If you answered yes to any of the above questions, this 1-day intensive training is for you.

Not just another workshop. Unlike most seminars or workshops on social media marketing, this full day workshop won’t leave you overwhelmed with the world of social media marketing only to have you running to sign up for the services of the speaker who hosted the event. Rather, this in-depth and hands-on workshop will take a multi-prong approach to give you the skills, support and knowledge to get you managing multiple social media accounts completely on your own! We’re holding nothing back, no secrets, tips or tools..

The workshop will include:

  • Why social media? (engagement, reach and influence)
  • Online marketing strategy (who are your target markets and where are they online?)
  • Channel strategy (the who, what, when, where and why for all the social media platforms – Facebook, Twitter, Pinterest, LinkedIn, Instagram, Google+)
  • Tools and Analytics – what tools help you track your progress on social media and what do the numbers mean?

Who should attend?

Are you a marketer looking to expand the reach of your business or clients business? Are you in sales looking to tap into the millions of people on social media every day? Do you run your own business and want to be able to monitor what you social media people are doing? If you answered yes to any of the above questions then the upcoming the Master Class Workshop is for You!

Not just another workshop. Unlike most seminars or workshops on social media marketing, this 2 day workshop won’t leave you overwhelmed with the world of social media marketing only to have you running to sign up for the services of the speaker who hosted the event. Rather, this in-depth and hands on workshop will take a multi-prong approach to give you the skills, support and knowledge to get you managing multiple social media accounts completely on your own! We’re holding nothing back, no secrets, tips or tools. When you leave, you will know everything we as industry leaders know and you won’t have to look back again.

The workshop will include:

  • Why social media? (engagement, reach and influence)
  • Online marketing strategy (who are your target markets and where are they online?)
  • Channel strategy (the who, what, when, where and why for all the social media platforms – Facebook, Twitter, Pinterest, LinkedIn, Instagram, Google+)
  • Tools and Analytics – what tools help you track your progress on social media and what do the numbers mean?
BOOK A SESSION
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