InsideMan Blogs
How to Use Video Marketing to Grow Your Business
Time has proven that, regardless of the type of business you run, video marketing can help your bottom line. This is due to two reasons. The first reason is that, of all the mediums available, video provides the most information in the least amount of time. The second...
6 Ways How Marketing Automation Can Boost Sales
In the last few years, marketing automation has taken the world by storm. According to surveys, about half of all organizations have used the technology, and the figure is considerably greater for B2B enterprises. Some marketing experts even believe that a business...
On-Page SEO Techniques for 2022
Many web developers turn to SEO techniques to improve ranking in search engine results pages. While numerous factors can influence your final ranking, most developers choose to focus most of their efforts on tweaking the things that are directly under their control....
Ways to increase sales using SEO
The success and survival of your business depend on the number of customers and the number of sales. Making sales, whether it is eCommerce or Retail, is always challenging. It is a business that constantly changes, and it is not easy. Direct contact with customers...
Your guide to hiring a cybersecurity specialist
In 2021, you have to deal with tech no matter what your business is about. If you have a server or even just a website, you must think about both European Union's GDPR and California's CCPA. Governments care about online privacy a lot these days — so if you're...
Choosing the right social media platform for your business
The use of social media platforms for business purposes has many advantages. However, it is also crucial to find the right platform. Not all social media apps have the same reach and features. Let's analyze the best strategy for choosing the right social media...
Sales Pipeline vs. Sales Funnel – What’s the difference?
The world of customer relations and marketing is full of specialized terminology, making it easy to feel confused. For this reason, we have decided to dedicate an article to exploring the differences between the sales pipeline vs. sales funnel. Honestly, many people...
Ways to make your website SEO-friendly in 2021
Ways to make your website SEO-friendly in 2021 A website is as crucial for a business nowadays as brick-and-mortar stores were in the past. If you don't have one, it's like your company doesn't exist. These days, a site can be your shop window, a counter for selling...
How to Find the Best Keywords for Optimizing Your Website Content
Keywords are the essential part of every search on the internet. They are specific terms people use when they want to find information about something, whether it's when buying a particular product or reading about various topics. For a website owner, knowing how to...
What is a Blockchain Domain and Should You Buy One?
What is a Blockchain Domain and Should You Buy One? Get yourself simple, human-readable blockchain domain names with which you can receive all cryptocurrencies, and build censorship-resistant websites that only you can put up and takedown What is a blockchain domain?...
What Is Design Thinking?
Design Thinking: A Useful Tool for Entrepreneurs and Small Businesses I assumed design thinking was just a buzzword that some people were using to sound smart. What is design thinking? Design thinking is a global development mindset that’s a tool for decision...
6 Ways to Use Google Trends for Marketing
6 Ways to Use Google Trends for Marketing Written by Danielle Rohe @d4ni_s What did you last Google? Willing to share it with the public? Search histories can tell a story about a person and what they're thinking. But I can't imagine anyone would willingly give up...
SEO vs PPC: Which Will Ultimately Win?
SEO vs PPC: Which Will Ultimately Win? SEO or PPC, both seem to have a part to play in driving or bringing traffic to a website but which is better and which will win What is SEO and what is PPC? SEO is an attempt by a website owner to rank their site at the top of a...
Business insurance, but not what you think
BUSINESS INSURANCE When you say 'business insurance' most small business owners think of short-term insurance to cover loss of or damage to their equipment and vehicles, or liability insurance to cover claims against the business. If they have that, they assume they...
Why Do You Need Fresh Content For SEO?
Why Do You Need Fresh Content For SEO? If you have come to a point where online sales are slumping and website visitor numbers are down, it is time to rethink your content. Fresh content, with the right SEO tools and online promotion, can kickstart interest, drive...
Remote Working
The pros and cons of the new normal If there is one thing pretty much the whole world has in common this year, it’s knowing a thing or two about remote working. Whether you did it for two months during the initial part of lockdown, or whether you’re still working...
How to build credibility in your industry.
Being a thought leader is vital for your career success. Think about what your job is. Do you get to communicate significant new knowledge? Develop new relationships with your clients? Develop new relationships with industry leaders? Networking is vital for all...
How can SEO help my business?
If you're planning to start a small business online, one of the things that you need to build first is a website. With a broader marketplace for your products and services, you need to make your brand known to as many people as possible. You can do this with the help...
How to promote your local business online
To ensure the growth and success of your local business, you need customers. And one of the best ways to get customers is through promotion. Considering that today the internet plays a significant role in everyday life, many marketing efforts are transferred online....
What type of website is right for your business
Every business needs a website. A website represents your online identity, a channel that helps customers from all around the world connect with you. Depending on the nature of your business, you need to get the right type of website. For example, not every layout and...
How to start link building for your website
If you want to rank better in search engine results, you will need proper link building for your website. This is still one of the essential elements of every SEO campaign. Links are one of the major factors search engines use when evaluating websites and should not...
Stephen Gawking—The Nuclear Lyricist, releases 2nd single, “I’mperfection(s)”
Stephen Gawking says he’s found his A-list team on I’mperfections. Bobby Johnson of Rebirth Music holds the production seat, featuring vocalist Pablo the God, and singer Joy Swaks. The project is Ijay Swanepoel’s brainchild, acting as Creative Director, with Lenard...
The rise of home-based business and marketplace websites post-covid
COVID-19 has brought with it a lot of changes. One of these was the change in global markets and consumer behaviour. Online shopping has become the norm for many and there has been a worldwide rise in home-based businesses and marketplace websites. It was almost...
Secrets to Creating an About Us page new readers will love
When you set out to create an online presence for yourself or your business, know that your website represents the pinnacle of that endeavor. You need to do everything you can to make sure this website is as engaging as possible. To achieve that, you need to know how...